The group discusses whether to obtain a personal license to sell alcohol, the steps involved (course, exam, application to the police), and the additional requirements for alcohol delivery, such as CCTV in vehicles and recording deliveries. Damoon shares his past experience in Woodhouse, where a designated area prevented over-the-counter sales and delivery, and where demand was so low that alcohol deliveries were not worth the hassle. They weigh the legal risks, costs, and low margins versus potential increase in orders, and conclude it may not be worth it. They also note that the police process is easier now but the business environment is different.